Browsing articles in "Read A Book"
Feb
9
2011

Frank 151 Magazine Chapter 43 “Bug Out” Issue w/ Ricky Powell Is Here!

I just received in the mail some copies of the new Frank 151 Magazine, Chapter 43 “The Bug Out Issue” aka The Ricky Powell Issue. I’ve been getting phone calls and text messages about this issue for the past month now. Well… It’s out, and I have only a few copies, so if you need one make sure you get at me.

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Check out this video of Ricky Powell interviewing photographer Joe Conzo.

To get more information of Frank Magazine chapter 43 the Bug Out issue. CLICK HERE

Jan
26
2011

Read A Book: Buckshot’s “The Common Knowledgy Of The Entertainment Industry” Book/Audio CD In Stores Now!

Congrats to Buckshot who just released his first book project yesterday. Is knowledgy a real word?

A Beautiful 80 Page, Hardcover Book That Is The Same Size As A Standard CD Digipak. The Inside, Back Cover Includes A CD Insert With Original Audio From Buckshot

The book is now available in the audio section (Under ‘B’) at Best Buy, FYE, Borders & other independent record stores. In addition to the hard-cover book, The e-book version (with full color photos) is now available at iTunes & Amazon Kindle , As well as
Sony Reader, & Nook (Barnes & Noble).

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About The Book:
2010 marked the 15-year anniversary of Duck Down Music. Buckshot has taken his 15-year experience and has crafted a hard-cover book entitled The Common Knowledgy Of The Entertainment Industry. The book is comprised of three stages. Buckshot first educates readers on the ‘Basics’ of the entertainment industry providing his definitions for terms associated within the business. Buckshot then transitions to the ‘Framework,’ or inner-workings of a music label and answers commonly posed questions that he receives from fans & interviewers. In the final stage, Buckshot unveils ‘How It All Works,’ and illustrates the process of putting the knowledge to use & executing proposed goals.

Accompanying the book is a 16-track CD album. The album features original Buckshot music based on the concepts from within the chapters.

1) What Is Entertainment?
2) What is Street Team?
3) What is a Producer?
4) What is an Executive?
5) What is Radio?
6) What is a Retail Rep?
7) How Do I Make A Record?
8) What is a Road Manager?
9) How Do Record Label’s Function?
10) How Do I Become An Artist?
11) How Do I Get My Record To A DJ?
12) What is a CEO?
13) How Do I Get My Beats To MCs?
14) How Do I Sell At Digital Retail?
15) What Is A Marketing Campaign?
16) Outro

About The Author:
Buckshot is the co-owner of Duck Down Music & lead MC for Black Moon & Boot Camp Clik. He, along with his business partner, Dru Ha, started Duck Down Music in 1995 and has executive-producer credit on the over 3 million records that the label has sold. Buckshot has worked with high-profile names in the industry such as: Mary J Blige, the late, great, Tupac Shakur & Aaliyah, Busta Rhymes, Q-Tip,Spike Lee, KRS-ONE, Talib Kweli & more.

Buckshot has created original music for ESPN, HBO, The History Channel, Sony Pictures, Belvedere, Smirnoff, 2K Sports, Activision & Pizza Hut. He has remained active as a recording artists throughout the years with his work alongside grammy-award winning producer, 9th Wonder, and his recent group project with KRS-ONE entitled, ‘Survival Skills.’

Buckshot is an entrepreneur across multiple platforms & is sharing his 15 year knowledge with his A-Z guidebook of the entertainment industry.
Buckshot has recorded a series of educational interviews with people who play the role’s of various positions that he highlights within the book.

For more information on the book visit: http://www.duckdown.com/commonknowledgy/

Can’t wait to check out this book. Shouts to Buckshot for not only being a dope emcee, but also a great business man.

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Buckshot talks with Hof from On Smash

Buckshot talks with Rob Stone about being a CEO

What was the last book you read?

Jan
10
2011

Read A Book: DJ Greg Street x EA Sports NBA Elite @ Best Academy

DJ Greg Street presents Best Academy (A Private School Located in on the westside of Atlanta) with a limited edition PS3 NBA elite 11 game system. The student who reads the most books & turns in his one page summaries on dec 1st will win the system & a flat screen tv. The 100 blackmen of Atlanta are doing big things with this school, this is the class of 2014 which will be best’s 1st graduating class. the 100 blackmen of Atlana are giving all the boys who graduate in 2014 full scholarships to college.

That’s wussup! …

Feb
17
2010

Video: Loose Change 2nd Edition Recut

If you haven’t seen this it’s worth you taking time out of your day to check the facts and draw YOUR OWN  conclusion…

Feb
10
2010

Video: America: Freedom to Fascism – Director’s Authorized Version

Wait so we don’t have to pay taxes legally? Hold up…

Jan
6
2010

Read A Book: The 22 Immutable Laws of Marketing

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1. It is better to be first than it is to be better.
2. If you can’t be first in a category, set up a new category you can be first in.
3. It is better to be first in the mind than to be first in the marketplace.
4. Marketing is not a battle of products, it’s a battle of perceptions.
5. The most powerful concept in marketing is owning a word in the prospect’s mind.
6. Two companies cannot own the same word in the prospect’s mind.
7. The strategy to use depends on which rung you occupy on the ladder.
8. In the long run, every market becomes a two horse race.
9. If you are shooting for second place, your strategy is determined by the leader.
10. Over time, a category will divide and become two or more categories.
11. Marketing effects take place over an extended period of time.
12. There is an irresistible pressure to extend the equity of the brand.
13. You have to give up something to get something.
14. For every attribute, there is an opposite, effective attribute.
15. When you admit a negative, the prospect will give you a positive.
16. In each situation, only one move will produce substantial results.
17. Unless you write your competitor’s plans, you can’t predict the future.
18. Success often leads to arrogance, and arrogance to failure.
19. Failure is to be expected and accepted.
20. The situation is often the opposite of the way it appears in the press.
21. Successful programs are not built on fads, they’re built on trends.
22. Without adequate funding, an idea won’t get off the ground.



Nov
8
2009

Read A Book: Born To Use Mics – Reading Nas’ Illmatic

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The best and brightest writers of the hip-hop generation reflect upon the era’s landmark album: Nas’s Illmatic.

From the moment then nineteen-year-old Nasir “Nas” Jones began recording tracks for his debut album the hip-hop world was forever changed. Released in 1994, Illmatic, was hailed as a masterpiece and is one of the most influential albums in hip-hop history. In Born to Use Mics, Michael Eric Dyson and Sohail Daulatzai have brought together the brightest minds to reflect upon and engage one of the most incisive sets of songs ever laid down on wax.

I still my original Illmatic cassette tape. One of the best Hip Hop albums ever.

Spotted at Nah Right.

Jul
22
2009

Read A Book “Free – The Future of a Radical Price”

Chris Anderson is the EIC (editor in chief) for WIRED Magazine. I am currently reading his previous book THE LONG TAIL (review coming soon). I find his insight nothing short of brilliant. In looking for him on twitter today I found that he released a new book right underneath my nose! FREE – The Future of a Radical Price. The concept is:

“Chris Anderson demonstrated how the online marketplace creates niche markets, allowing products and consumers to connect in a way that has never been possible before. Now, in FREE he makes the compelling case that in many instances businesses can profit more from giving things away than they can by charging for them. Far more than a promotional gimmick, FREE is a business strategy that may well be essential to a company’s survival.”

I can’t wait to get my hands on a copy and digest it. Once I do you know I’ll share my review with you but in the meantime if you can’t wait for my review go ahead and get your copy by clicking the link below.

http://www.thelongtail.com/

www.twitter.com/chr1sa

Apr
8
2009

PJ Morton to release a book

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ThisIsPJMORTONFinishing up some final details on my book…

While I was on twitter. com (Make sure you follow me at twitter.com/rayforte) I saw that PJ Morton, musician, vocalist and songwriter, is putting the final details on a book that he is releasing entitled ‘Why Can’t I Sing About Love?” Some of us know that he is the son of Bishop Paul Morton, a nationally known minster, and what he is doing in this book is talking about religion vs. relationships to try to break those barries. Should be an interesting  educational book. Make sure you check out his music! Dude is a BEAST! I had the pleasure of hearing him in person at Sugar Hill with Jaspects and I must say support his music!

For those that don’t know, check this vid out

Feb
5
2009

Dr. Cornel West “Hope On A Tight Rope” Promo Video

Cornel West tells Lil Wayne to “get out the way” LOL. This is a promo video of Dr. Cornel West promoting his new book “Hope On A Tight Rope.”

Whew.. that title couldn’t be MORE meaningful right now, especially for a lot of us around here. He also speaks on Obama and the “Era of Progressivism” we’re supposedly entering into.

Check it out.

Last winter the TKE crew got a chance to see Dr. West speak at Morehouse when he made a stop threw Atlanta promoting his album. So glad I got a chance to witness that.

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