Apr
26
2011

Fresh Produce: Frank 151 “F” Mets New Era

An article by Senor Kaos

Check out the new “F” Mets New Era from Frank 151. And that’s “F” as in Frank Mets New Era not like “F the Mets” cause that would down right disrespectful and subject to a severe beat down.

Anyway, here’s the skinny…

“Good role models are hard to come by, now more than ever. We had to travel back over two centuries to find someone who truly embodied the Frank151 spirit. As an inventor, publisher, diplomat and ‘man about town,’ Benjamin Franklin was the quintessential jack-of-all-trades, and the ideal spokesman for a company that has remained a pioneering force since its inception.

The Frank ‘F’ logo is minimal but powerful, paying homage to Ben Franklin the writer and printer. Set in a classic serif font, the logo could have been peeled directly from the pages of Poor Richard’s Almanack. The ‘F’ logo is often accompanied by a Franklin apothegm to live by: ‘If you would not be forgotten, As soon as you are dead and rotten, Either write things worth reading, Or do things worth the writing.’

Royal blue wool cap with orange 3D embroidered ‘F,’ tonal rear Frank151 logo, silver scripted quote on green under-visor.”

-Frank151