Jan
22
2014

Advertisement: Nike Flyknit (Video)

Flyknit was introduced by Nike just before the 2012 London Olympics. The Flyknit Racer & Trainer came first followed by the Lunar Flyknit One, Free Flyknit, and most recently the Flyknit Max (Which are DUMB comfy by the way!). Now Nike has introduced the Lunar Flyknit 2. Over this past weekend the Swoosh launched this new commercial showing all the different variations of Flyknit and how something as simple as spool of yarn can be made into a performance feature for footwear.

The ad features Mr. don’t your mouth about the best, Richard Sherman, Alyson Felix, Ashton Eaton, Mo Farah, Lea Wallace, Jordan Hasay, Brandon Johnson, Evan Jager, and Kobe Bryant who we recently shared designer Eric Avar speaking to the Flyknit laced Kobe 9.

If you missed on TV check it out below.

Head over to Nike.com to learn more about Flyknit and how you can get your hands on these shoes.

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Jan
22
2014

Winter Solstice “Flash Run” Atlanta (Video)

The winter months are a challenge for runners. Not only is it cold, but the days are depressingly short. Wake up to run in the morning — it’s dark. Try to run after work — it’s dark. Thankfully, the good people at Nike have incorporated bright colors and reflective technology to their shoes, apparel and accessories.

Saturday, December 21st, is known as the winter solstice aka the first day of winter. This is the shortest day — and longest night — of the year, but from here on the days will get progressively longer. Every day, we will enjoy a few more minutes of precious daylight.

Nike celebrated the longest night of the year with the nationwide “Flash Run,” which encourages runners to be more active during the longest night of the year, while wearing something reflective. Runners also had the opportunity to earn Nike+ Fuel points and then donate them to 1 of several charities which work to get children more active.

Follow the journey socially via: #MoversAndPacers #WeRunATL

Movers & Pacers | Nike Flash Run 12.21.13 from M.Oliver on Vimeo.

Jan
11
2014

Foot Fetish: Nike Air Tech Challenge Huarache Is Back!

Let’s take a sec to think back… The year 1992. Michael Jordan is on his way to winning his second ring, 4 cops are on the way to igniting a riot on the LA streets after video footage of Rodney King is shown on the news, and tennis players were wearing some of Tinker Hatfield’s best trainers.

When I think of the early 90′s so many fond memories of classic Nike sneakers come to mind from Basketball, Running, to Training. One of those classics is the Nike Air Tech Challenge Huarache. Although this shoe was championed by Andre Agassi, even the OG John McEnroe was rocking it on the court.

Today the sneaker gods have blessed us, and with Agassi reuniting with the swoosh last year it looks like we’ll be seeing a lot more Agassi heat coming soon. But for now, you may want to get out and get your hands on these. They were released today Jan 11th are available where fly kicks are sold as well as Nike.com.

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Check out this vintage Nike Ad with Agassi sporting the Air Tech Challenge Huarache.

Jan
7
2014

Foot Fetish: Nike Designer Eric Avar Talks About The New Kobe 9

Nike designer Eric Avar has a track record of designing footwear that is ahead of its time. Don’t believe, take a lot at a shoe like the Foamposite that Avar started working on in the early 90′s and wouldn’t be released until years later in 97. Flywire, Nike Air Zoom Flight 95 aka The Jason Kidd’s, The Glove from Gary Payton, all came thru Avar. He has also worked on the Kobe line since the IV. Gary Warnett recently posted this interview where Avar provides some insight on the Kobe 9. See what he had to say.

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Jan
5
2014

Movies To Check For: 80 Blocks From Tiffany’s

Un-earthed documentary “80 Blocks From Tiffany’s Re-released after nearly 25 years.

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Five Day Weekend and Traffic Entertainment are proud to announce the release of 80 Blocks From Tiffany’s, director Gary Weis’ 1979 documentary about the South Bronx and its gang culture. The previously unavailable film is now out on DVD, marking the first time it has been offered to the public in decades, and is accompanied by a handful of exciting bonus features.

Director Gary Weis was still working as a short film creator for Saturday Night Live when he came up with the idea for 80 Blocks after reading a Jon Bradshaw article, “Savage Skulls.” Published in a 1977 issue of Esquire Magazine, the piece centered on two gangs based in the South Bronx at the time — the Savage Nomads and the Savage Skulls. Weis became infatuated with the story and, soon after striking up a dialogue with Bradshaw, he convinced SNL producer Lorne Michaels to help him produce the film. Just two years later, in 1979, Weis and Bradshaw brought a camera crew to speak with members of both gangs, along with police officers, community activists, and civilians.

Despite its role as an important and unflinching portrait of a profoundly interesting time in New York and, as pointed out by The New York Times, hip hop’s cultural history, 80 Blocks was, for many years, impossible to find, only briefly available as an educational VHS release in 1985. In the time since its initial release, the documentary has gained an overwhelming cult status. With little to no news coverage over the decades since its release dedicated fans continue to buzz about the film, especially now that the internet has provided fans common ground to fondly look back not only the documentary itself, but the era that it captured so vividly. The Times, in their recent coverage of its release, noted that copies of the documentary have been known to sell for up to $300 on eBay, a seemingly staggering figure until one considers the depth of its reach.

For the first time in 25 years, the film is easily available to the public on a DVD including interviews with producer/filmmaker Weis and director of photography Joan Churchill, as well as a 40 page book comprised of the original “Savage Skulls” article, an essay by David Hollander, and artwork by Julian Allen. Publications such as New York Press and the Amsterdam News have called the film a “time capsule,” but even without the element of nostalgia, 80 Blocks holds up as a portrait of a subculture that might have otherwise been forgotten, as well as an important moment in cinema.

Definitely a great movie to check out if you’ve never seen it and a great movie to own on DVD if your are familiar. Check out the trailer below.

Dec
26
2013

Video: Q-Tip at Red Bull Music Academy (NYC)

The Red Bull Music Academy is an international workshop that has been happening annually for the past 15 years. Earlier this year it took place in NYC. While this video is over 5 months old, it’s also 2 hours long, and I’m JUST getting a chance to finally finish watching the whole thing. Thought it would be great to share, and if you don’t have 2 hours right now to watch it… Bookmark it and come back. Press play below to see Chairman Mao & Q-Tip chop it up on everything from equipment, production techniques, and what challenges Q-Tip.

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Dec
25
2013

Video: 4-Ize – “How’d That Work Out”

One of the most important things in human existence is stories. Stories are the links and connections between cultures, places, things, etc. They allow our brains to remember things easily, and they are passed from person to person.

One of the most interesting people I’ve ever met is emcee 4-IZE, and he has an amazing story not many people know about. On this new track “How’d That Work Out” he shares of story of where he’s from to where’s he’s gone as well as all the interesting things that happened along the way. Being present in the studio in the 9th Wonder session, I can definitely share stories of those sessions, but I’ll let 4-IZE share with you when he’s ready. In the meantime… Check out the new video and enjoy your Christmas. Stay tuned for 4IZE.COM for new music.

Dec
15
2013

Events: Nike Lebron 11|11 Experience

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During the last week of October I got the chance to be apart of an amazing event in Miami. The 11|11 Experience, a Nike Basketball brand activation which was created to celebrate the release of Lebron’s 11th signature shoe with the Swoosh.

The event took place is a super cool parking deck on Miami’s, South Beach at 1111 Lincoln Road. The address was play off Lebron’s 11th shoe, and the event took place on the 6th Floor playing off King Jame’s jersey number. This experience turned out to be a great way to showcase Lebron’s decade of dominance and showcase the player through the lens of his footwear.

Over a 3 day span the experience featured a display of Bron’s 11 sneaker versions, a basketball court where you could put the new shoe to the performance test, as well as cross-fit drills, Nike ID design studio, and a wall of heat showcasing some rare and limited versions of the Lebron’s shoes over the past 11 years. Guests were also able to customize Nike Elite socks & T-shirts and were able to purchase not yet released colors of the Lebron XI (Gamma Blue & Forging Iron). Several Miami youth from the Boys & Girls Club as well as Pembroke Pines & Norland High Schools were invited to be inspired by motivational speaker Eric Thomas.

Oh… I almost forgot to mention, King James himself showed up one evening and spoke with Kenny “The Jet” Smith about the new season, new shoe, etc. During the evening celebrities such as Pharell, Terrance J, and Teyanna Taylor attended to show support.

During this activation, Nike Basketball launched a new Lebron commercial entitled “Training Day” which shows Lebron’s influence and connection to the city of Miami.

This was truly an amazing experience, that I was privileged to be apart of. Check Sole Collector for more pics.
The Lebron XI shoe is available in stores now worldwide.

Dec
15
2013

New Music: Yamin Semali “Senior Dues”

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You go through four years of high school. Then just before you graduate and move on to that next level, you have to pay your senior dues before you can walk across that stage to collect your diploma.

Yamin Semali has been paying dues for more than 4 years (more like 14) in the ATL indy Hip Hop scene. He’s released countless quality projects solo as well as via groups Vinyl Junkies & Clan Destined. He’s back at it again with a new project aptly titled “Senior Dues.”

The new project features new tracks as well as remixes from recently released tracks. Also includes guests Kurupt, J-Live, Boog Brown, yours truly Señor Kaos and more.

Make sure you purchase a copy here today.

Dec
3
2013

Foot Fetish: Señor Kaos Featured On TheShoeGame.com

Recently the good people from The Shoe Game reached out and asked me about what pair of kicks I regret buying the most. Myself along with several other influencers shared their story of their “worst cop.” Check it out here.

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